Social Media Marketing in China
So, you are a social media marketer and you're running a campaign to engage your audience—hopefully getting them to interact with your...
5 Cross-Cultural Marketing Blunders!
Culture, of course, plays an integral role in the marketing mix. Being able to understand the cultural norms of a target market can make...
Branding China
If someone asked you "What country manufactures most of the products you use?" you would probably respond, without hesitation, "China"....
Trends in Marketing
Social media is changing the way organizations communicate and target their audiences—especially the young generation. In the modern age...
My Marketing Story
My interest in marketing was sparked at a young age; my father, being a professor of marketing and economics, would always scrutinize...
Broadcast News!
Check out my very first attempt at Broadcast News! #Journalism #boradcast #cctv #workharddreambig #china
